diff --git a/cli_classic.c b/cli_classic.c
index 984a4da..00baf49 100644
--- a/cli_classic.c
+++ b/cli_classic.c
@@ -530,24 +530,28 @@
 		goto out_shutdown;
 	}
 
-	/* Always verify write operations unless -n is used. */
-	if (write_it && !dont_verify_it)
-		verify_it = 1;
+	if (layoutfile)
+		flashrom_layout_set(fill_flash, get_global_layout());
 
-	/* Map the selected flash chip again. */
-	if (map_flash(fill_flash) != 0) {
-		ret = 1;
-		goto out_shutdown;
-	}
+	flashrom_flag_set(fill_flash, FLASHROM_FLAG_FORCE, !!force);
+	flashrom_flag_set(fill_flash, FLASHROM_FLAG_FORCE_BOARDMISMATCH, !!force_boardmismatch);
+	flashrom_flag_set(fill_flash, FLASHROM_FLAG_VERIFY_AFTER_WRITE, !dont_verify_it);
+	flashrom_flag_set(fill_flash, FLASHROM_FLAG_VERIFY_WHOLE_CHIP, true);
 
 	/* FIXME: We should issue an unconditional chip reset here. This can be
 	 * done once we have a .reset function in struct flashchip.
 	 * Give the chip time to settle.
 	 */
 	programmer_delay(100000);
-	ret |= doit(fill_flash, force, filename, read_it, write_it, erase_it, verify_it);
+	if (read_it)
+		ret = do_read(fill_flash, filename);
+	else if (erase_it)
+		ret = do_erase(fill_flash);
+	else if (write_it)
+		ret = do_write(fill_flash, filename);
+	else if (verify_it)
+		ret = do_verify(fill_flash, filename);
 
-	unmap_flash(fill_flash);
 out_shutdown:
 	programmer_shutdown();
 out:
diff --git a/flash.h b/flash.h
index db8430c..7c7ecd5 100644
--- a/flash.h
+++ b/flash.h
@@ -285,9 +285,12 @@
 void print_banner(void);
 void list_programmers_linebreak(int startcol, int cols, int paren);
 int selfcheck(void);
-int doit(struct flashctx *flash, int force, const char *filename, int read_it, int write_it, int erase_it, int verify_it);
 int read_buf_from_file(unsigned char *buf, unsigned long size, const char *filename);
 int write_buf_to_file(const unsigned char *buf, unsigned long size, const char *filename);
+int do_read(struct flashctx *, const char *filename);
+int do_erase(struct flashctx *);
+int do_write(struct flashctx *, const char *const filename);
+int do_verify(struct flashctx *, const char *const filename);
 
 /* Something happened that shouldn't happen, but we can go on. */
 #define ERROR_NONFATAL 0x100
@@ -354,7 +357,6 @@
 int process_include_args(void);
 int read_romlayout(const char *name);
 int normalize_romentries(const struct flashctx *flash);
-int build_new_image(struct flashctx *flash, bool oldcontents_valid, uint8_t *oldcontents, uint8_t *newcontents);
 void layout_cleanup(void);
 
 /* spi.c */
diff --git a/flashrom.c b/flashrom.c
index 3be3d32..325a0c1 100644
--- a/flashrom.c
+++ b/flashrom.c
@@ -1374,6 +1374,7 @@
 #endif
 }
 
+static int read_by_layout(struct flashctx *, uint8_t *);
 int read_flash_to_file(struct flashctx *flash, const char *filename)
 {
 	unsigned long size = flash->chip->total_size * 1024;
@@ -1391,7 +1392,7 @@
 		ret = 1;
 		goto out_free;
 	}
-	if (flash->chip->read(flash, buf, 0, size)) {
+	if (read_by_layout(flash, buf)) {
 		msg_cerr("Read operation failed!\n");
 		ret = 1;
 		goto out_free;
@@ -1470,97 +1471,6 @@
 	return ret;
 }
 
-static int erase_and_write_block_helper(struct flashctx *flash,
-					unsigned int start, unsigned int len,
-					uint8_t *curcontents,
-					uint8_t *newcontents,
-					int (*erasefn) (struct flashctx *flash,
-							unsigned int addr,
-							unsigned int len))
-{
-	unsigned int starthere = 0, lenhere = 0;
-	int ret = 0, skip = 1, writecount = 0;
-	enum write_granularity gran = flash->chip->gran;
-
-	/* curcontents and newcontents are opaque to walk_eraseregions, and
-	 * need to be adjusted here to keep the impression of proper abstraction
-	 */
-	curcontents += start;
-	newcontents += start;
-	msg_cdbg(":");
-	if (need_erase(curcontents, newcontents, len, gran)) {
-		msg_cdbg("E");
-		ret = erasefn(flash, start, len);
-		if (ret)
-			return ret;
-		if (check_erased_range(flash, start, len)) {
-			msg_cerr("ERASE FAILED!\n");
-			return -1;
-		}
-		/* Erase was successful. Adjust curcontents. */
-		memset(curcontents, 0xff, len);
-		skip = 0;
-	}
-	/* get_next_write() sets starthere to a new value after the call. */
-	while ((lenhere = get_next_write(curcontents + starthere,
-					 newcontents + starthere,
-					 len - starthere, &starthere, gran))) {
-		if (!writecount++)
-			msg_cdbg("W");
-		/* Needs the partial write function signature. */
-		ret = flash->chip->write(flash, newcontents + starthere,
-				   start + starthere, lenhere);
-		if (ret)
-			return ret;
-		starthere += lenhere;
-		skip = 0;
-	}
-	if (skip)
-		msg_cdbg("S");
-	else
-		all_skipped = false;
-	return ret;
-}
-
-static int walk_eraseregions(struct flashctx *flash, int erasefunction,
-			     int (*do_something) (struct flashctx *flash,
-						  unsigned int addr,
-						  unsigned int len,
-						  uint8_t *param1,
-						  uint8_t *param2,
-						  int (*erasefn) (
-							struct flashctx *flash,
-							unsigned int addr,
-							unsigned int len)),
-			     void *param1, void *param2)
-{
-	int i, j;
-	unsigned int start = 0;
-	unsigned int len;
-	struct block_eraser eraser = flash->chip->block_erasers[erasefunction];
-
-	for (i = 0; i < NUM_ERASEREGIONS; i++) {
-		/* count==0 for all automatically initialized array
-		 * members so the loop below won't be executed for them.
-		 */
-		len = eraser.eraseblocks[i].size;
-		for (j = 0; j < eraser.eraseblocks[i].count; j++) {
-			/* Print this for every block except the first one. */
-			if (i || j)
-				msg_cdbg(", ");
-			msg_cdbg("0x%06x-0x%06x", start,
-				     start + len - 1);
-			if (do_something(flash, start, len, param1, param2,
-					 eraser.block_erase)) {
-				return 1;
-			}
-			start += len;
-		}
-	}
-	msg_cdbg("\n");
-	return 0;
-}
-
 static int check_block_eraser(const struct flashctx *flash, int k, int log)
 {
 	struct block_eraser eraser = flash->chip->block_erasers[k];
@@ -1586,71 +1496,6 @@
 	return 0;
 }
 
-int erase_and_write_flash(struct flashctx *flash, uint8_t *oldcontents, uint8_t *newcontents)
-{
-	int k, ret = 1;
-	uint8_t *curcontents;
-	unsigned long size = flash->chip->total_size * 1024;
-	unsigned int usable_erasefunctions = count_usable_erasers(flash);
-
-	msg_cinfo("Erasing and writing flash chip... ");
-	curcontents = malloc(size);
-	if (!curcontents) {
-		msg_gerr("Out of memory!\n");
-		exit(1);
-	}
-	/* Copy oldcontents to curcontents to avoid clobbering oldcontents. */
-	memcpy(curcontents, oldcontents, size);
-
-	for (k = 0; k < NUM_ERASEFUNCTIONS; k++) {
-		if (k != 0)
-			msg_cinfo("Looking for another erase function.\n");
-		if (!usable_erasefunctions) {
-			msg_cinfo("No usable erase functions left.\n");
-			break;
-		}
-		msg_cdbg("Trying erase function %i... ", k);
-		if (check_block_eraser(flash, k, 1))
-			continue;
-		usable_erasefunctions--;
-		ret = walk_eraseregions(flash, k, &erase_and_write_block_helper,
-					curcontents, newcontents);
-		/* If everything is OK, don't try another erase function. */
-		if (!ret)
-			break;
-		/* Write/erase failed, so try to find out what the current chip
-		 * contents are. If no usable erase functions remain, we can
-		 * skip this: the next iteration will break immediately anyway.
-		 */
-		if (!usable_erasefunctions)
-			continue;
-		/* Reading the whole chip may take a while, inform the user even
-		 * in non-verbose mode.
-		 */
-		msg_cinfo("Reading current flash chip contents... ");
-		if (flash->chip->read(flash, curcontents, 0, size)) {
-			/* Now we are truly screwed. Read failed as well. */
-			msg_cerr("Can't read anymore! Aborting.\n");
-			/* We have no idea about the flash chip contents, so
-			 * retrying with another erase function is pointless.
-			 */
-			break;
-		}
-		msg_cinfo("done. ");
-	}
-	/* Free the scratchpad. */
-	free(curcontents);
-
-	if (ret) {
-		msg_cerr("FAILED!\n");
-	} else {
-		if (all_skipped)
-			msg_cinfo("\nWarning: Chip content is identical to the requested image.\n");
-		msg_cinfo("Erase/write done.\n");
-	}
-	return ret;
-}
-
 static const struct flashrom_layout *get_layout(const struct flashctx *const flashctx)
 {
 	if (flashctx->layout && flashctx->layout->num_entries)
@@ -2323,170 +2168,6 @@
 	return 0;
 }
 
-/* This function signature is horrible. We need to design a better interface,
- * but right now it allows us to split off the CLI code.
- * Besides that, the function itself is a textbook example of abysmal code flow.
- */
-int doit(struct flashctx *flash, int force, const char *filename, int read_it,
-	 int write_it, int erase_it, int verify_it)
-{
-	uint8_t *oldcontents;
-	uint8_t *newcontents;
-	int ret = 0;
-	unsigned long size = flash->chip->total_size * 1024;
-	int read_all_first = 1; /* FIXME: Make this configurable. */
-
-	if (chip_safety_check(flash, force, read_it, write_it, erase_it, verify_it)) {
-		msg_cerr("Aborting.\n");
-		return 1;
-	}
-
-	if (normalize_romentries(flash)) {
-		msg_cerr("Requested regions can not be handled. Aborting.\n");
-		return 1;
-	}
-
-	/* Given the existence of read locks, we want to unlock for read,
-	 * erase and write.
-	 */
-	if (flash->chip->unlock)
-		flash->chip->unlock(flash);
-
-	if (read_it) {
-		return read_flash_to_file(flash, filename);
-	}
-
-	oldcontents = malloc(size);
-	if (!oldcontents) {
-		msg_gerr("Out of memory!\n");
-		exit(1);
-	}
-	/* Assume worst case: All bits are 0. */
-	memset(oldcontents, 0x00, size);
-	newcontents = malloc(size);
-	if (!newcontents) {
-		msg_gerr("Out of memory!\n");
-		exit(1);
-	}
-	/* Assume best case: All bits should be 1. */
-	memset(newcontents, 0xff, size);
-	/* Side effect of the assumptions above: Default write action is erase
-	 * because newcontents looks like a completely erased chip, and
-	 * oldcontents being completely 0x00 means we have to erase everything
-	 * before we can write.
-	 */
-
-	if (erase_it) {
-		/* FIXME: Do we really want the scary warning if erase failed?
-		 * After all, after erase the chip is either blank or partially
-		 * blank or it has the old contents. A blank chip won't boot,
-		 * so if the user wanted erase and reboots afterwards, the user
-		 * knows very well that booting won't work.
-		 */
-		if (erase_and_write_flash(flash, oldcontents, newcontents)) {
-			emergency_help_message();
-			ret = 1;
-		}
-		goto out;
-	}
-
-	if (write_it || verify_it) {
-		if (read_buf_from_file(newcontents, size, filename)) {
-			ret = 1;
-			goto out;
-		}
-
-#if CONFIG_INTERNAL == 1
-		if (programmer == PROGRAMMER_INTERNAL && cb_check_image(newcontents, size) < 0) {
-			if (force_boardmismatch) {
-				msg_pinfo("Proceeding anyway because user forced us to.\n");
-			} else {
-				msg_perr("Aborting. You can override this with "
-					 "-p internal:boardmismatch=force.\n");
-				ret = 1;
-				goto out;
-			}
-		}
-#endif
-	}
-
-	/* Read the whole chip to be able to check whether regions need to be
-	 * erased and to give better diagnostics in case write fails.
-	 * The alternative is to read only the regions which are to be
-	 * preserved, but in that case we might perform unneeded erase which
-	 * takes time as well.
-	 */
-	if (read_all_first) {
-		msg_cinfo("Reading old flash chip contents... ");
-		if (flash->chip->read(flash, oldcontents, 0, size)) {
-			ret = 1;
-			msg_cinfo("FAILED.\n");
-			goto out;
-		}
-	}
-	msg_cinfo("done.\n");
-
-	/* Build a new image taking the given layout into account. */
-	if (build_new_image(flash, read_all_first, oldcontents, newcontents)) {
-		msg_gerr("Could not prepare the data to be written, aborting.\n");
-		ret = 1;
-		goto out;
-	}
-
-	// ////////////////////////////////////////////////////////////
-
-	if (write_it && erase_and_write_flash(flash, oldcontents, newcontents)) {
-		msg_cerr("Uh oh. Erase/write failed. ");
-		if (read_all_first) {
-			msg_cerr("Checking if anything has changed.\n");
-			msg_cinfo("Reading current flash chip contents... ");
-			if (!flash->chip->read(flash, newcontents, 0, size)) {
-				msg_cinfo("done.\n");
-				if (!memcmp(oldcontents, newcontents, size)) {
-					nonfatal_help_message();
-					ret = 1;
-					goto out;
-				}
-				msg_cerr("Apparently at least some data has changed.\n");
-			} else
-				msg_cerr("Can't even read anymore!\n");
-			emergency_help_message();
-			ret = 1;
-			goto out;
-		} else
-			msg_cerr("\n");
-		emergency_help_message();
-		ret = 1;
-		goto out;
-	}
-
-	/* Verify only if we either did not try to write (verify operation) or actually changed something. */
-	if (verify_it && (!write_it || !all_skipped)) {
-		msg_cinfo("Verifying flash... ");
-
-		if (write_it) {
-			/* Work around chips which need some time to calm down. */
-			programmer_delay(1000*1000);
-			ret = verify_range(flash, newcontents, 0, size);
-			/* If we tried to write, and verification now fails, we
-			 * might have an emergency situation.
-			 */
-			if (ret)
-				emergency_help_message();
-		} else {
-			ret = compare_range(newcontents, oldcontents, 0, size);
-		}
-		if (!ret)
-			msg_cinfo("VERIFIED.\n");
-	}
-
-out:
-	free(oldcontents);
-	free(newcontents);
-	return ret;
-}
-
-/** @private */
 static int prepare_flash_access(struct flashctx *const flash,
 				const bool read_it, const bool write_it,
 				const bool erase_it, const bool verify_it)
@@ -2512,7 +2193,6 @@
 	return 0;
 }
 
-/** @private */
 static void finalize_flash_access(struct flashctx *const flash)
 {
 	unmap_flash(flash);
@@ -2783,3 +2463,74 @@
 }
 
 /** @} */ /* end flashrom-ops */
+
+int do_read(struct flashctx *const flash, const char *const filename)
+{
+	if (prepare_flash_access(flash, true, false, false, false))
+		return 1;
+
+	const int ret = read_flash_to_file(flash, filename);
+
+	finalize_flash_access(flash);
+
+	return ret;
+}
+
+int do_erase(struct flashctx *const flash)
+{
+	const int ret = flashrom_flash_erase(flash);
+
+	/*
+	 * FIXME: Do we really want the scary warning if erase failed?
+	 * After all, after erase the chip is either blank or partially
+	 * blank or it has the old contents. A blank chip won't boot,
+	 * so if the user wanted erase and reboots afterwards, the user
+	 * knows very well that booting won't work.
+	 */
+	if (ret)
+		emergency_help_message();
+
+	return ret;
+}
+
+int do_write(struct flashctx *const flash, const char *const filename)
+{
+	const size_t flash_size = flash->chip->total_size * 1024;
+	int ret = 1;
+
+	uint8_t *const newcontents = malloc(flash_size);
+	if (!newcontents) {
+		msg_gerr("Out of memory!\n");
+		goto _free_ret;
+	}
+
+	if (read_buf_from_file(newcontents, flash_size, filename))
+		goto _free_ret;
+
+	ret = flashrom_image_write(flash, newcontents, flash_size);
+
+_free_ret:
+	free(newcontents);
+	return ret;
+}
+
+int do_verify(struct flashctx *const flash, const char *const filename)
+{
+	const size_t flash_size = flash->chip->total_size * 1024;
+	int ret = 1;
+
+	uint8_t *const newcontents = malloc(flash_size);
+	if (!newcontents) {
+		msg_gerr("Out of memory!\n");
+		goto _free_ret;
+	}
+
+	if (read_buf_from_file(newcontents, flash_size, filename))
+		goto _free_ret;
+
+	ret = flashrom_image_verify(flash, newcontents, flash_size);
+
+_free_ret:
+	free(newcontents);
+	return ret;
+}
diff --git a/layout.c b/layout.c
index 3d09011..2d53295 100644
--- a/layout.c
+++ b/layout.c
@@ -202,33 +202,6 @@
 	layout.num_entries = 0;
 }
 
-struct romentry *get_next_included_romentry(unsigned int start)
-{
-	int i;
-	unsigned int best_start = UINT_MAX;
-	struct romentry *best_entry = NULL;
-	struct romentry *cur;
-
-	/* First come, first serve for overlapping regions. */
-	for (i = 0; i < layout.num_entries; i++) {
-		cur = &layout.entries[i];
-		if (!cur->included)
-			continue;
-		/* Already past the current entry? */
-		if (start > cur->end)
-			continue;
-		/* Inside the current entry? */
-		if (start >= cur->start)
-			return cur;
-		/* Entry begins after start. */
-		if (best_start > cur->start) {
-			best_start = cur->start;
-			best_entry = cur;
-		}
-	}
-	return best_entry;
-}
-
 /* Validate and - if needed - normalize layout entries. */
 int normalize_romentries(const struct flashctx *flash)
 {
@@ -252,60 +225,3 @@
 
 	return ret;
 }
-
-static int copy_old_content(struct flashctx *flash, int oldcontents_valid, uint8_t *oldcontents, uint8_t *newcontents, unsigned int start, unsigned int size)
-{
-	if (!oldcontents_valid) {
-		/* oldcontents is a zero-filled buffer. By reading the current data into oldcontents here, we
-		 * avoid a rewrite of identical regions even if an initial full chip read didn't happen. */
-		msg_gdbg2("Read a chunk starting at 0x%06x (len=0x%06x).\n", start, size);
-		int ret = flash->chip->read(flash, oldcontents + start, start, size);
-		if (ret != 0) {
-			msg_gerr("Failed to read chunk 0x%06x-0x%06x.\n", start, start + size - 1);
-			return 1;
-		}
-	}
-	memcpy(newcontents + start, oldcontents + start, size);
-	return 0;
-}
-
-/**
- * Modify @newcontents so that it contains the data that should be on the chip eventually. In the case the user
- * wants to update only parts of it, copy the chunks to be preserved from @oldcontents to @newcontents. If
- * @oldcontents is not valid, we need to fetch the current data from the chip first.
- */
-int build_new_image(struct flashctx *flash, bool oldcontents_valid, uint8_t *oldcontents, uint8_t *newcontents)
-{
-	unsigned int start = 0;
-	struct romentry *entry;
-	unsigned int size = flash->chip->total_size * 1024;
-
-	/* If no regions were specified for inclusion, assume
-	 * that the user wants to write the complete new image.
-	 */
-	if (num_include_args == 0)
-		return 0;
-
-	/* Non-included romentries are ignored.
-	 * The union of all included romentries is used from the new image.
-	 */
-	while (start < size) {
-		entry = get_next_included_romentry(start);
-		/* No more romentries for remaining region? */
-		if (!entry) {
-			copy_old_content(flash, oldcontents_valid, oldcontents, newcontents, start,
-					 size - start);
-			break;
-		}
-		/* For non-included region, copy from old content. */
-		if (entry->start > start)
-			copy_old_content(flash, oldcontents_valid, oldcontents, newcontents, start,
-					 entry->start - start);
-		/* Skip to location after current romentry. */
-		start = entry->end + 1;
-		/* Catch overflow. */
-		if (!start)
-			break;
-	}
-	return 0;
-}